
Mission
At Sernitas, we help our customers accelerate innovation and growth by providing access to strategic partnerships, market insights, and scalable solutions. Through our deep industry networks and expertise, we enable clients to enter markets faster, build impactful products, and unlock the full value of their intellectual property.
Background
Sernitas Tech’s principal is Prasanth Kottantharayil. An electrical engineer by training, Prasanth has 30 years of industry experience and held senior management roles in large companies like Nokia, Broadcom and NXP Semiconductors. Prasanth has led global teams of up to 250 engineers, driving significant revenue growth, operational efficiency, and market expansion. Some of his key achievements are:
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Played a key strategic role in the development and deployment of a mobile payment wallet, now processing nearly 2 billion transactions annually
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Enabled the creation and implementation of the first commercial digital car key system utilizing UWB technology
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Drove a five-fold market share increase for Bluetooth audio chips by implementing superior speech enhancement algorithms
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Successfully managed the multimedia software delivery for mobile devices shipping in the billions for major global brand
Our Services
These are some of the services Sernitas Tech offers in the Edge AI, Embedded Systems, Silicon Engg., and Wireless domains.
Strategic Partnerships
Leverage our presence in Edge AI, Semiconductors, and Wireless, backed by strong ties with OEMs, ODMs, and technology enablers.
Global Business Development
Expand into new markets and connect with qualified leads through our extensive industry network.
Go-To-Market
Simplify market entry with actionable customer insights, pre-built networks, and strategic introductions.
Market Research
Assess product-market fit, explore new opportunities, and gain confidential insights for informed decision-making.
Product Strategy & Execution
Develop scalable product roadmaps and software solutions tailored to startups and enterprises.
IP Management & Standardization
Support in monetizing intellectual property, guiding patent preparation, and shaping industry standardization initiatives.
Why Choose Sernitas Tech
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Close to 30 years of proven track record delivering high volume products and successful customer engagements
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Excellent engineering understanding coupled with business sense
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Extensive contacts in semiconductor, wireless and consumer electronics industries
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Very effective in cross-cultural collaboration
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Flexibility in engagement models, always partnering for mutual success